CBS All Access Will Rebrand As Paramount Plus


CBS All Entries will re-register Paramount Plus early next year.

According to Diversity, The new name of the publishing business will be combined with another expansion of its proprietary programming efforts as well as its program catalog extracted from the recent merger of Viacom and CBS’s corporate archives.

“Paramount is a well-known and well-loved story by consumers around the world, and it is synonymous with quality, accuracy and world-class storytelling,” he said. Bob Bakish, President-CEO of ViacomCBS. “With Paramount Plus, we are excited to build a global brand in the broad-money segment that will extend the breadth and depth of ViacomCBS portfolio to provide an exceptional collection of content for everyone to enjoy.”

Among the new demonstrations in the works for the streaming platform is the restart The game, Mara Brock Akil comedy spinoff of Girlfriends which was most recently published on BET from 2011 to 2015. The head, a series of CIA dramas by Taylor Sheridan, and Recommended, a 10-episode limited edition based on Francis Ford Coppola Godliness.

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In addition to the new programs, Paramount Plus will offer a library of shows from ViacomCBS networks, including BET, CBS, Comedy Central, MTV Nickelodeon and more. BET, Comedy Central and other editions will also produce original series for Paramount Plus.

“The response from customers in just the first few weeks of business expansion already presents a great opportunity ahead of us to bring these phenomenal ViacomCBS brands together in one premium streaming home under the new Paramount Plus brand,” he said. got Marc DeBevoise, ViacomCBS Digital CEO and CEO of ViacomCBS Digital, according to Diversity.


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